At Salt of the Earth, we believe in bringing a little bit of joy to everything we do – and that includes our car park! You know we’re all about natural, eco-friendly goodness, but we’re also about creating an experience that’s as friendly and approachable as our products. So, we decided it was time to give our visitor parking signs a bit of a makeover!
Out with the Old, In with the Fun!
Let’s face it – the old “Visitor Parking” signs were a bit… well, boring. Just plain text, pointing to a spot in the car park. It got the job done, sure, but it didn’t exactly scream “Welcome to Salt of the Earth!”
So, we thought, “Why not jazz things up a bit? Why not make arriving at our place as fun as being here?” And that’s exactly what we did! Now, when you pull into our car park, you’ll see signs that shout, “You’re a winner! You’ve bagged the best spot closest to the front door!”
Why the Change?
Because why not? We wanted to create a little moment of joy right from the start. Whether you’re here to chat with our team, discuss business, or just have a nosy around our headquarters, we want you to feel the love from the moment you arrive. Our new parking signs are designed to bring a smile to your face – and maybe even make you feel a bit like a VIP!
How Did We Do It?
We took inspiration from the playful, light-hearted vibe of our brand and translated it into our parking signage. Think bright colours, cheeky text, and a whole lot of personality! We wanted our parking signs to feel just as welcoming as our products – inviting, friendly, and a bit fun.
Here’s what you’ll see when you visit:
- “You’re a winner! You’ve bagged the best spot closest to the front door!”
- “You Made It! Thanks for visiting us today, we're glad you're here!"
- "You've Nailed It! The furthest spot from the door, think of all those extra steps!"
Why It Matters
It might seem like a small thing, but we believe these little touches are what set us apart. We want every interaction with Salt of the Earth – whether it’s using our products, reading our content, or just parking your car – to feel enjoyable, warm, and memorable. It’s all about creating moments that make you smile and feel like you’re part of our family.
Stay Connected!
We’re always looking for new ways to sprinkle a little fun into everything we do. Got ideas for other ways we can keep things fresh and fun? Drop us a comment below, or reach out on Instagram. We love hearing from you!
Thanks for being part of our journey. Here’s to making life – and parking – a little more delightful, one sign at a time!