Salt of the Earth's award-winning roll-on deodorant is now available in a new and improved formula.
Launching on 11th May, the new and improved roll-on will feature two new fragrances, Sweet Strawberry and Neroli & Orange Blossom.
The collection is designed to meet the needs of both men and women and new packs have been created by the British industrial design firm Rodd Design.
The brand new design results from consumer feedback and is a more sleek, ergonomic product that is more user friendly for the consumer. This comes alongside a formula update with improved fragrance performance, quicker drying time and enhanced moisture levels.
This is the first time a major brand has launched a fully refillable roll on deodorant. It is hoped that it will help consumers significantly reduce their plastic consumption and save money. Salt of the Earth already offer refillable spray deodorants and stick deodorants.
Using our refillable roll-on will use 65% less plastic than you would with a disposable roll on.
Benefits of the New Design:
- Easy refilling – Thanks to a simple unscrew roller pack and special refill bottle that makes refilling easier and reduces the chance of spillage, up to 7 refills from one 525ml bottle.
- More ergonomic design – so that it feels and looks premium.
- Bigger roller ball for better application – better feel and coverage during application.
- Fully recyclable packaging and made with Post Consumer Recycled plastic (PCR) – PCR bottles are manufactured using 100% recyclable materials and contain a high content of PCR plastic.
- New, improved deodorant formula – keeps you fresh all day long with a light, fresh fragrance that is not overpowering.
- Special refill bottle – We have also created a special bottle that makes refilling easier and reduces the chance of spillage, up to 7 refills from one 525ml bottle. There is also a 5 liter refill option available to retailers.
Here’s a new and improved formula for you to enjoy!
With a natural moisturising factor, our new Salt of the Earth ‘Refillable’ deodorant range is longer-lasting, has enhanced fragrances and quicker drying. The Ocean & Coconut fragrance has been improved along with Ginger & Jasmine and Lavender & Vanilla fragrances.
This refreshing, quick-drying formula cares for your underarms with a blend of aromatic botanical extracts and natural moisturising factors to leave you feeling fresh and comfortable all day long.
A new eco-friendly format for your favourite Salt of the Earth deodorants. Now in refillable roll-on bottles, you can buy your favourite fragrance and then top up with refills as you need them.
We are launching on May 11th in two new fragrances - Sweet Strawberry and Neroli & Orange Blossom.
They are made with natural mineral salts, plant extracts and essential oils to help neutralise body odour. They’re free from aluminium chlorohydrate, alcohol and other controversial chemicals, and are kind to your skin and the planet.
Our Refillable Roll-On has been designed to be as natural as possible. All ingredients are certified COSMOS Natural, meaning they have been made with 100% ingredients of natural origin. It is also approved by the Vegan Society and Leaping Bunny, making it suitable for vegans, and no animal testing has taken place during its development or production.
Unscented Roll-On 75ml: £4.99
Scented Roll-Ons 75ml: £6.49
Unscented Refill 525ml: £24.99
Scented Refill 525ml: £32.99
5Litre Refills: POA
Natural & Organic Show Europe Stand: H28